Burly Residences by DD Living

Project Goals:

• Offer a professional solution to present their project to a diverse range of prospective buyers in a beachfront setting that’s difficult to access.
• Present view photography accurately and in an impressive way that doesn’t affect perspectives or view lines.
• Empower buyers to feel confident in purchasing off-the-plan, ensuring they are well-informed and educated on all aspects of the project in an engaging manner.

An Impressive Impact

The sales gallery’s most impactful space was the large-scale Immersion Room, which projected show-stopping visuals onto both the floor and wall-to-wall, creating a striking visual journey for buyers. Agents could show breathtaking views, video content and much more with immersive wave projections to create atmosphere.

Professional Presentation Tools

The Burly Residences sales gallery featured iPads with the Presenter app, which helped redefine the sales journey, combining innovative technology with clear design, to help the agents sell in a more professional manner. A unique feature included in the app was a 3D map as well as a surrounding location map, where buyers could see the build and surrounds in detail. The sales gallery also utilised TV’s and Touch Screens for the agents to guide buyers through the various amenities and views.

Striking Model Integration

In the heart of the sales gallery sits the impressive architectural model, overlooking the beachfront view, which is linked via Model Integration, pairing directly with the Display Presenter app, enabling agents to deliver cohesive, professional presentations and explore and highlight specific properties and amenities, elevating the overall client experience.

Sales Outcomes

The project has already achieved over $140 million in sales shortly after launch, with 33 apartments selling at an average of $3.8 million and around 80 % of the project now sold.This incredible momentum reflects not only the strength of the Gold Coast luxury market and DD Living’s vision, but also the impact of a seamless, tech-enabled sales experience powered by DisplaySweet. Our platform helped buyers immerse themselves in the lifestyle, explore the details with confidence and make informed decisions faster.

To discover more, book a free consultation below.

We pay our respects to the Kombumerri People, the traditional owners of the land.