Golden Age Group, 85 Spring Street


In the middle of Spring Street, with exclusive views across Treasury Gardens, the MCG, St Patrick’s Cathedral and Parliament House to East Melbourne, 85 Spring Street is a premium and luxurious residential project. Showcasing the exquisite and high-end finishes, architecture and unbeatable views were the priorities for agents who managed the appointment-only sales suite. Upon entry, qualified buyers were greeted by an LED Immersion Wall that emphasised the site while agents navigated the DisplaySweet App using an iPad. Agents used the App to reveal each piece of content on a large TV screen, creating a sense of occasion for buyers as they moved through each zone of the sales journey.

Melbourne, VIC, Australia


Golden Age Group


Presentation TV
Immersion Wall


Display Interior Design by Bates Smart
Brand & Creative by Studio Ongarato
Sales Technology by DisplaySweet
Renders by Gabriel Saunders