Inspired by the lively and vibrant Melbourne neighbourhood of St Kilda, One Wellington is a luxury apartment project designed to celebrate the suburb’s diversity, lifestyle, culture and personality. A fitting sales gallery embraced that vibrancy, starting with the DisplaySweet App, that controlled a large screen TV used to introduce buyers to the project, its location and curved modernist K.P.D.O architecture. As a real statement, buyers moved onto an enormous larger-than-life TV Immersion Wall that made a hero out of the site’s connection and location as well as its incredible sweeping views across the city, bay and parkland.
St Kilda, VIC, Australia
