Midtown MacPark by Frasers Property

PROJECT SUMMARY

From the makers of Sydney's Central Park and inspired by the world's great urban villages, Midtown brings a new and more connected way of living to Macquarie Park. 

More than just an apartment; Midtown is a neighbourhood with everything buyers could need. A proposed new school, childcare, a community centre, a pay-as-you-go pool and gym, cafes, convenience stores, a central village park with local pocket parks and playgrounds for all ages are just some of the features of this exceptional development.

Midtown Mac Park boasts a range of 1, 2 and 3-bedroom apartments, either by the park or with a slice of manhattan style living. Flexi-rooms give buyers even more options - a home office, games room, or perhaps a nursery. There are spaces for students, for singles and couples, growing families, for upgraders and downsizers. 

A key part of selling such an enormous and ongoing development was including technology that showed the size and scale of this masterplanned community, and taking pride of place in this impressive showroom was a large interactive architectural model. 

The Midtown showroom boasts a huge space with sophisticated and purposeful use of DisplaySweet’s property technology, including an Immersion Room, the DS-Live app-controlled model to impress upon buyers the hidden gems around the Macquarie Park area. Alongside a display apartment, it also featured DS-Touchscreens, DS-TV’s and an impressive DS-Immersion wall where buyers could view the floor plans, CGI’s, location map, video and much more on a large screen whilst learning about the project.

CLIENT

Frasers Property

SERVICES

DS-Live App
Interactive Model
TV's and Touchscreens
Immersion Wall

CREATIVE TEAM

Masterplan Architecture by Bates Smart
Architecture by Candelepas
Landscape Design by Hassell
Sales Technology by DisplaySweet